Founded by strength and conditioning coach Durham McInnis in 1999, Core Advantage is one of the most respected athletic performance providers for junior and elite athletes in Australia.

 

LEarn About what we do Find out more ‣

LEarn About what we do

Find out more ‣

Looking to maximise your
athletic development?

Look no further.

Honed by our team since 1999, the Core Advantage athletic development model is second to none. Blending cutting edge sports science with over fifteen years of hands-on experience, we enable athletes to truly maximise their potential. Great athletes from a range of sports have entrusted us with their development, our clients and alumni include a multitude of Olympians as well as many athletes playing sport in the U.S. college system.  

Meet the team

Durham McInnis

Durham McInnis
Founder & Director, High Performance Specialist

Durham has been training athletes since 1999. He has been the strength and conditioning coach to the Deakin Melbourne Boomers WNBL side since 2009. Prior to working for the Boomers, Durham was the strength and conditioning coach to the Dandenong Rangers WNBL side and the Australian Sapphires. Durham has trained multiple Australian representatives and Olympic medalists, as well as WNBA and Euroleague players. In addition to performance enhancement, Durham has a particular interest and expertise in knee rehabilitation and speed development. 

Jacob Tober

Jacob Tober
Strength and Conditioning Coach, Education and Communications Manager

Jacob is an outstanding strength and conditioning coach with a passion for helping athletes. Jacob is a sports science graduate from Deakin University, and completing his masters degree in strength and conditioning at Edith Cowan University. In addition to previously working as the strength and conditioning coach to the Oakleigh Chargers TAC Cup team, Jacob has been both a player and a coach at representative level basketball with the Portland Coasters as well as a member of the Nunawading Spectres 2011 D league squad. 

James Cheers

James Cheers
Strength and Conditioning Coach, Internship Administrator

James is a graduate of Deakin University, and is completing his masters in strength and conditioning at ECU. After completing the Core Advantage internship James quickly proved himself on the floor, with an outstanding ability to identify and treat movement dysfunction. James is a phenomenal all-round athlete, having represented the Southern Peninsula Sharks in basketball, and competing in both gymnastics and endurance events. After completing the Oxfam 100km charity walk in half the allotted time, he is now considering running the next one because he thinks it might be easier!

Cam Rigby

Cam Rigby
Strength and Conditioning Coach

Cam was awarded an athletic scholorship to play Division 1 basketball at the University of San Diego, and went on to a successful career for eight years in the NBL. He is proud to have represented Australia in 2008 against Qatar, and was named in the SEABL Team of the Decade for the 2000s. As a former professional athlete Cam is incredibly passionate about junior athletic development and the foundation it can provide for all athletes. Cam is particularly keen to share the athletic and academic opportunities that he received during his career. 

Read the latest from our blog